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Bouncing back from financial setbacks: An entrepreneur’s guide

Mark Waller, Managing Director, One Click Group

Recently our Managing Director, Mark Waller was asked about how he manages financial setbacks as an entrepreneur. He spoke about his two core strategies of:

  • Managing the assumptions underlying future financial outcomes, and
  • Exercising regularly.

Mark’s view was that these make it much easier to stay in control.

So how does Mark manage future financial outcomes?

“The first strategy is always having a plan – looking ahead by making informed assumptions based on historical facts. This means having a strategic plan, a business plan, and an operational plan, with a solid budgeting process to tie them together. The key is understanding the business assumptions behind the plan and regularly assessing whether they still hold up. That way, you’re managing the future of your business proactively, rather than reacting when a financial bump hits. Whether it’s raising money, resetting bank covenants, or managing investor expectations, it’s always easier to do this beforehand rather than scrambling after the fact.”

How does exercise help an entrepreneur?

“Prioritising fitness has a big impact on how I handle hurdles. When I’m looking after my health, I feel in control—and when you feel in control, you can tackle challenges with a clearer mind. A run gives me time inside my own head, free from distractions, where I can plan my next move—and the one after that.”

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